Mobile recently gained power during the past decade. Mobile devices started selling like hotcakes that marketing campaigns started changing at the same time. Consumer behavior has changed too. Stats on mobile marketing facts have changed drastically. Shoppers are now more tech savvy at using mobile devices. To prove have mobile adept they are, below are mobile marketing facts that will blow your mind.
143 million US consumers use smart phones and 71 million have tablets (Heidi Cohen)
The affordability and awesome function of mobile devices have enabled users to window shop and perform transactions online.
50% convert to sales
This is a low blow compared to the whopping 70% of desktop action that convert to sales...